Alaska Air has been shaking things up recently, and is incentivizing frequent fliers with some pretty interesting deals. It has already introduced a subscription program offering a flat fee for those making a lot of roundtrips in specific markets, and its newest offer takes aim at those who fly transcontinental on a regular basis.
The Coast-to-Coast Challenge incentive offers customers MVP status after flying just two transcontinental flights between January 1st and March 31st, 2023. Customers who manage four round trips in the same period will be gifted MVP Gold status.
Using a typical strategy, MVP status would only be achieved by earning 20,000 elite qualifying miles or flying 20 separate flights in a calendar year, so it’s a significant fast-track for those with an eye on Alaska Air elite status.
It’s important to note that eligible flights must leave from Los Angeles International Airport, San Diego International Airport, or San Francisco International Airport to specified airports on the east coast, including JFK, Boston Logan, and Fort Lauderdale.
MVP status grants passengers
Two checked bags for you and your companions on the same reservation
Complimentary upgrades, when available
Bonus miles on base miles earned
Access to preferred seating and priority customer service phone lines
It’s not for everyone, but if you have a couple of family trips planned or some business travel on the way, it might be worth using Alaska for the flights.