Majority of travelers seek sustainable travel, study finds

Sustainable travel is here to stay.

The Daily Navigator strives to help you make the best decisions in travel. While we produce content according with strict editorial integrity this post may contain references to partner products. Here’s a full explanation for how our team makes money .

Sustainable travel is the new “norm-al” way to see the world, because who wants to feel guilty about their vacation choices?

Sixty-nine percent of travelers are seeking sustainable travel options, according to a report by the World Travel & Tourism Council (WTTC) and Group highlighting how the travel industry has entered a transformational period in tourism, from airlines to accommodations. The number is expected to rise this year, especially among high-end or luxury travelers willing to spend more on sustainable travel. 

As travel is growing stronger than ever and bouncing back from a long stale period caused by the pandemic, travelers are now seeking sustainable tourism options to reduce their carbon footprint and conserve nature.

Other highlights in the report 

  • From 2021 to 2022, international overnight arrivals increased by 109 percent, indicating that wanderlust and traveler spending is in no way slowing down. 

  • Compared to 2019, 86 percent of travelers expect to spend the same or more on travel this year.

  • Thirty-one percent of travelers intend to travel more, not just farther than they did in 2022.

What does sustainable travel really mean?

Taking conscious steps to reduce carbon emissions, support local communities, and research and preserve natural and cultural heritage is the key to sustainable travel. 

How can I join in? 

Among the ways to become a sustainable traveler are choosing low-carbon transportation like trains and buses over airplanes, staying in eco-friendly accommodations that use renewable energy and minimize waste, supporting small businesses, eating locally, and avoiding activities that harm wildlife or disrupt the environment.

Considering these factors and making ethical decisions can reduce our impact on the planet and contribute to a more resilient future.

Navigate the News Better

Take a five-minute trip through the news that matters most to travelers with our daily newsletter.

Related Stories

Built with ❤️ by travelers, for travelers.

© 2024 Dollar Flight Club Inc. All Rights Reserved

Stay in the know with
The Navigator Newsletter

A five-minute trip through the news that matters most to travelers. Past Edition

A five-minute trip through the news that matters most to travelers. Past Edition

This post contains references to products from one or more of our advertisers. We may receive compensation when you click on links to those products. The relationship may impact how an offer is being presented. Our site doesn’t include all the offers available. Terms apply to the offers listed on this page. For an explanation of our Advertising Policy, visit this page.

The Daily Navigator Featured Card Popup 3
Chase Ink Business Preferred® Credit Card​ 2023
Offer Ending Soon

100,000 bonus points

after you spend $8,000 on purchases in the first 3 months from account opening

Partner offer. Terms apply.

DFC Partner Perks App Link Image
Special Discount for Our Members

50% Off Dollar Flight Club Premium

Your Premium Dollar Flight Club Membership will pay for itself the moment you join, because you get access to Partner Perks. You’ll get exclusive discounts on products and services from our favorite travel brands right in your deal dashboard.

DFC Concierge App Link Image
Special Discount for Our Members

93% off lifetime access

Save $1,200 and 10 hours of your time on every vacation. With Lifetime access to DFC Concierge, get fully customized trip itineraries to make every vacation unforgettable.

Dollar Flight Club App Link Image
Special Discount for Our Members


You can save up to $500 on your next adventure without lifting a finger get email alerts when we find flights up to 90% off leaving your home airport. Just let us know your departure airport and we’ll do the rest.

The Navigator Commitment

The Daily Navigator is the cornerstone of the DFC Media family. Through each of our brands, we’re dedicated to helping our readers travel, spend, and live smarter.

With products dedicated to affordable travel, daily news, hospitality, and personal finance, we deliver the day’s essential content with none of the filler — all in a way that’s fast, easy, and fun to read. Every morning, over 2 Million travelers trust DFC to deliver the latest news and information so that they can make informed decisions faster. We hope you’ll join them.

We’re happy to have you here!