Could inflation kill ice cream trucks?

We already lost the Choco Taco. Are ice cream trucks next?
people wait in line at a Mister Softee ice cream truck in New York City

The Daily Navigator strives to help you make the best decisions in travel. While we produce content according with strict editorial integrity this post may contain references to partner products. Here’s a full explanation for how our team makes money .

Despite scorching temperatures across the country, ice cream truck owners aren’t exactly swimming in the cold hard cash you might expect. 

Inflation has pushed prices up on many basics for businesses around the world and ice cream trucks are no exception. A gallon of vanilla ice cream currently costs around $13 while a 25-pound box of sprinkles comes in at a painful $60. That’s double what the cost was just a year ago.

And while fuel prices have fallen across the country, diesel — which most ice cream trucks run on — remains costly. Diesel fuel cost $3.30 per gallon last year but now costs between $5-$7 per gallon.

Other, and perhaps less temporary, causes of ice cream truck struggles are changing consumer tastes and buying habits. Food trucks have now outpaced ice cream trucks in terms of popularity in many cities. Additionally, delivery apps have made it more convenient for people to have a sweet treat delivered directly to their door instead of grabbing their wallet and chasing down a colorful jingle-playing truck. No matter how catchy.

So, enjoy your truck-bought SpongeBob popsicles before they melt away for good. We already lost the choco taco this week.

Navigate the News Better

Take a five-minute trip through the news that matters most to travelers with our daily newsletter.

Related Stories

Built with ❤️ by travelers, for travelers.

© 2023 Dollar Flight Club Inc. All Rights Reserved

Stay in the know with
The Navigator Newsletter

A five-minute trip through the news that matters most to travelers. Past Edition

A five-minute trip through the news that matters most to travelers. Past Edition

This post contains references to products from one or more of our advertisers. We may receive compensation when you click on links to those products. The relationship may impact how an offer is being presented. Our site doesn’t include all the offers available. Terms apply to the offers listed on this page. For an explanation of our Advertising Policy, visit this page.

The Daily Navigator Featured Card Popup 3
Chase Ink Business Preferred® Credit Card​ 2023

After you spend $8,000 in the first 3 months. 

100,000 bonus points worth up to $1,250 towards Free TraveL

Partner offer. Terms apply.

DFC Partner Perks App Link Image
Special Discount for Our Members

50% Off Dollar Flight Club Premium

Your Premium Dollar Flight Club Membership will pay for itself the moment you join, because you get access to Partner Perks. You’ll get exclusive discounts on products and services from our favorite travel brands right in your deal dashboard.

DFC Concierge App Link Image
Special Discount for Our Members

93% off lifetime access

Save $1,200 and 10 hours of your time on every vacation. With Lifetime access to DFC Concierge, get fully customized trip itineraries to make every vacation unforgettable.

Dollar Flight Club App Link Image
Special Discount for Our Members


You can save up to $500 on your next adventure without lifting a finger get email alerts when we find flights up to 90% off leaving your home airport. Just let us know your departure airport and we’ll do the rest.

The Navigator Commitment

The Daily Navigator is the cornerstone of the DFC Media family. Through each of our brands, we’re dedicated to helping our readers travel, spend, and live smarter.

With products dedicated to affordable travel, daily news, hospitality, and personal finance, we deliver the day’s essential content with none of the filler — all in a way that’s fast, easy, and fun to read. Every morning, over 2 Million travelers trust DFC to deliver the latest news and information so that they can make informed decisions faster. We hope you’ll join them.

We’re happy to have you here!